It’s interesting to see how compassion and empathy are becoming quite trendy in today’s society. We feel like compassion should have always been the cultural norm. But increasingly, more and more people are judged by how compassionate they are toward others.
And while the popularity of compassion is a good thing, it has also led to interesting trends like “cause marketing,” where large companies will co-opt compassionate messaging in order to sell products.
What’s more is that with every important public event comes social media posts from influencers who must show that they care about the right issues and a willing to talk about them. All of this can make it difficult to decipher sincere compassion from mere virtue signaling.
This week on the podcast, we discuss what virtue signaling is, why it’s a problem, and how we can guard ourselves against it.